Digital Marketing Plan & Packages
The purpose of this digital marketing proposal is to give you a bit of information about Vainavi Technologies and the various digital marketing services we offer, along with information and pricing for a custom digital marketing solution based on your needs. Based on our previous discussion, I feel like we are a good fit for one another. I’ve spoken with my team, and they’re excited to get to work helping you reach your marketing goals.
At the end of this document, you’ll find a pricing table that includes the services we’ve discussed previously. If after reviewing our full list of services you feel like the items in the pricing table don’t fit your needs appropriately, just send me a comment (to the right) and I’ll make any necessary changes.
Once you’re happy with the services and prices for your custom digital marketing solution, go ahead and e-sign at the bottom of this proposal and we’ll move forward from there!
Vainavi Technologies is a full-service digital marketing agency based in Nashik. Our in-house services include:
In today’s digital business world, you need a partner who can help you take advantage of marketing opportunities across a variety of channels in real-time. Vainavi Technologies combines a data-driven approach with knowledge gained from years in digital marketing to deliver outstanding results to our clients.
Vainavi Technologies is an end-to-end provider of digital marketing services. Whether you’re looking for a turnkey managed strategy, an independent audit, or services specific to a short-term campaign, our experience and approach are sure to prove to be a valuable asset.
Search Engine Optimization
Billions of web browsing sessions begin with a search query every day. With more than a billion websites competing for the top spot in search results, it can be difficult to drive traffic to your site from search engines. At Vainavi Technologies, we specialize in an innovative approach to SEO that uses white-hat tactics to put your website at the top of your target audience’s searches.
Our SEO services include:
Vainavi Technologies will solve following Technical Errors:
- Website Responsive & browser compatible(Mobile Friendly)
- Website Structured data(schema.org)
- W3c validation(make sure website error & warning free)
- Inline CSS (Check as per Google Guidelines)
- URL structure
- Image Expires Tag
- Site Loading Speed/ Page Speed
- Micro data Schema
- User Experience (Site working on all devices with no errors/ Contact form Working)
- 301 Redirection/ Duplicate Issues
- txt file
Vainavi Technologies Will Set following on Site Changes
- SEO, User Friendly Website
- Meta Tag Optimization (Duplicate title, Duplicate Description, Description Length, Title Length)
- Keywords use in Title, Description and Keywords Meta Tag
- Heading Tags – H1, H2, H3
- Keywords in Bold
- Keywords in Image ALT Tags, Title Tags
- Internal Link Anchor Text
- Webpage File Names
- All Links Validated
- Broken Links Optimization
- Internal Links Optimization
- Webpage File Size
- Fresh Content & Regular Updates
- Domain Age Check
- Sitemap Optimization
- txt Optimization
- Broken Link Checking
- Canonicalization check, 301 Redirection
- Social Account optimization
- Website Submit to Google analytics & Webmaster Account
Off Page: Link Building
Procuring quality inbound links from blogs, article, press release, social bookmarking, directory, PDF, forums and other relevant, content-specific sites
- Maintaining a company blog
- Leveraging Web 2.0 sites/platforms to publish content with links back to our sites
- Incorporating social media optimization to augment the traditional SEO activities
- Implementation of classified ads posting and Google Map Updating
- Search Engine Submission (manually)
- High Pr Directory Submission
- Social Bookmarking
- Article Marketing (if client provide)
- Competitors back link Analysis and submit there our site
- High PR Profile Creation
- Article Submission (if client provide)
- Local business directory submission
- Local Classifieds ads Submission
- Blog Creation (if client provide)
- High Pr Link Submission
- Video Sharing/submission (if client provide)
- Web 2.0 profiles Creations
- Questions & Answers (if client provide data)
- Guest Blog Post (if client provide data)
- Info Graphics Submission (if client provide data)
- Content Marketing (if client provide data)
- PDF Submission (if client provide data)
Time Frame to achieve Page one ranks :
- Low Competition keywords: 3-7 Months
- Medium Competition keywords: 5-9 Months
- High Competition keywords: 8-12 Month
Social Media has changed how brands communicate with their audiences forever. Whether your business is a B2B or B2C brand, social media is a powerful way to build brand awareness, build a positive image, and drive lead generation. More than 1 billion people use social media every day, and platforms like Facebook, LinkedIn, and Snapchat have sophisticated advertising platforms that can help you grow your audience.
We specialize in strategic social media campaigns that focus on building and protecting a positive brand image, creating loyalty among fans, and driving new leads for your business. Our full suite of social media services includes:
- Social Strategy Development
- Social Media Consulting
- Social Media Advertising
- Community Engagement
- Twitter Analysis
- Twitter Updates
- Twitter Followers
- Facebook Posts
- Facebook Marketing
- Facebook Likes
- Google+ Marketing
- Pinterest Marketing
- LinkedIn Marketing
- Facebook/Twitter/ Cover Design
Our data driven approach ensures that you understand the true ROI of your social media efforts, and our team works tirelessly to improve the return on your investment in social media.
More than 60% of website traffic starts with a search engine query. Pay-Per-Click (PPC) puts your brand at the top of search results for queries relevant to your brand and audience. This valuable advertising real estate can provide an immediate source of targeted traffic to your website, driving conversions and contributing to revenue growth.
Recommended Budget for SEM:
- PPC Ads for Branding & Traffic (initially recommended budget 30000)
- Social Media Ads including Facebook ads (initially recommended budget 20000)
Our PPC services include:
- Search Advertising
- Display Advertising
- Product Listing Ads (PLAs)*
- Campaign & Adgroup Development
- Keyword Research
- Creative Ad Copy
- Cost Per Acquisition Optimization
- A/B Testing
- Landing Page Design & Optimization*
- Display Advert Banner Designing*
- Adwords Management Worth
At Vainavi Technologies we have extensive experience leveraging PPC to drive growth for our clients. Our approach to PPC is data-driven, which allows us to deploy campaigns that focus on efficiency and constant improvement.
PPC Account Structure
Digital Content & Video
Content is the king of today’s marketing environment. The most successful brands in the world have developed detailed content strategies that help them inspire, entertain, and educate their target audiences. At Vainavi Technologies, we specialize in helping our clients plan, produce, and promote content that drives audience engagement and conversions. Our full suite of content services includes:
- Digital Content Strategy
- Content Production
- Video Production
- Graphic Design
- Multi-language Content
Whether you’re producing blog posts, images, or videos, Vainavi Technologies can be trusted to support your content marketing efforts.
- Email Marketing Strategy and Planning
- Email Template design
- Email Delivery Management
- Campaign Analysis and Reporting
- Welcome Emails – Set up an automated email that welcomes new customers or subscribers when they join a list.
- Reminder Emails – Set up automated emails that get sent to customers to remind them of upcoming important dates, like service due dates for their car, or that their payment plan is expiring.
- VIP Offer Emails – You can set up emails that automatically send a series of special offers to your client’s best customers once they’ve reached VIP status by reaching a certain spending threshold, or another trigger you define.
- Lead Nurturing Emails – Set up a series of automated emails that get sent to people who make an inquiry about your client’s products or services, educating them on why they need what your client offers and increasing the chance they’ll become paying customers.
- Event Reminder Emails – Set up a series of automated emails in the days leading up to a specific event being organized by your client, reminding attendees that the event is coming up and increasing the chances they’ll attend.
Research & Analysis
- Brand & Website In-Depth Analysis
- Keyword Analysis & Research
- Competition Analysis
Setup & Tracking/Monitoring
- Google Analytics Setup & Monitoring
- Google Webmasters Setup & Monitoring
- Google Adwords Conversion Code Setup
- Goal Conversion Setup & Tracking in Analytics
- Google Adwords Remarketing Code Setup
- Monthly Performance & Traffic Report
- Fortnightly Performance & Traffic Report
Your Unique Digital Marketing Package
One of the things that set Vainavi Technologies apart is our flexible approach to marketing solutions. We understand that not every company has the same needs or goals, and we excel in developing customized solutions to fit your needs. Whether you need an end-to-end digital marketing package or just a few key services to support your internal team, we’re able to meet your needs.
In this section, you’ll find a pricing table that includes the digital marketing services that I feel are appropriate based on our previous discussion. If you have any questions or comments, feel free to type them in to the right of the proposal and I’ll receive an immediate notification.
Call us to Digital Marketing Package